|
AR7b-O2360Hardcover
|
|
Paul Dervan has spent 20 years in marketing, working for high-profile brands, creating new ones and helping to rescue those that have got in trouble. This is a must-read collection of real-life stories from this fascinating world, revealing the messy reality of decision-making in marketing and the secrets of making better decisions. Breaking open marketing triumphs and disasters with brutal honesty, as well as sharing exclusive first-hand interviews with some of the world's most respected marketers, this is the ultimate insider's guide to being a better marketer.
In stock
Last items in stock!
Availability date:
Run with foxes : marketing from another perspective
Recipient :
* Required fields
Run with foxes : marketing from another perspective
Recently Viewed
Paul Dervan has spent 20 years in marketing, working for high-profile brands, creating new ones...
$36.95
In 1901, Dr. Duncan MacDougall conducted an experiment that determined the human soul has mass weighing in at 21 grams. But what a..
-12%
Available in Arabic for the first time, this book presents a groundbreaking and accessible overview of human history and its place..
-17%
The delightful debut novel by Brooke Davis is now available in Arabic. It is the story of a little red-haired girl who has lost h..
-12%
The final book written by the great philosopher at the end of his life is a mix of autobiographical anecdotes, descriptions of sights f..
-15%
A biography of Abraham Lincoln who grew from his simple childhood in Kentucky to become the second president of the United States. ..
-20%
In this unique self-portrait that includes rare interviews, the filmmaker takes us behind the scenes and onto the sets of all his films..
-35%
Winner of both the James Tait Black Memorial Prize and the Booker Prize, this is the story of a "Don Juan" lover of women during the ea..
-17%
George W. Bush candidly describes the moments of critical decision-making that molded his personal life and his eight years in the Oval..
-17%
In an apocalyptic near-future world, a mother and her two small children must make their way down a river, blindfolded. One wrong choic..
-15%
Introduces the interior life of George Orwell, the writer who defined twentieth-century political thought. Written as individual books ..
-20%
This thought-provoking book, now available in Arabic, identifies cooperation as the most important challenge faced by civil societ..
-15%
It received rave reviews in both the New York Times and The Guardian. The story goes like this: at a lovely dinner pa..
-15%
By the winner of the 2014 Nobel Prize in Literature, this is the haunting novella, based on the true story of a Jewish teenager in WWII..
-10%
Previously shortlisted for the Man Booker Prize, this is a fun, entertaining story about a mysterious stranger who shows up at a family..
-15%
Terry Eagleton, one of our foremost literary and cultural critics, examines the meaning, evolution, and role of culture in civil societ..
-15%
American universities have been credited, among other things, with the discovery of the laser, GPS, MRI, radar, and Viagra. Here the&nb..
-20%| Title | Run with foxes : marketing from another perspective |
| Language | Arabic |
| Subject | Reference, Business |
| Author | Paul Dervan |
| ISBN | 9789921730586 |
| Year | 2021 |
| Native Title | الجري مع الثعالب: التسويق من منظور مختلف |
| Binding | Hardcover |
| Edition | 1st Edition |
| Pages | 238 |
| Native Author Name | بول ديرفان |
| Size | 23 cm |
